In storytelling, capturing emotion with audio visuals is key. A successful marketer identifies the target audience, articulates the concept, skillfully procuring content from resources at her disposal - industriousness yielding greater reception. Cogency corresponds with the creativity employed transposing the message.
A new facility receives honorary award from Design-Build Institute of America. An idea to promote a newly honored project, these videos were made without professional equipment. The office SLF camera would do, a GoPro for the timelapses, online tutorials were sourced for storyboarding, learning editing with Adobe Premiere Pro, as well as photography lighting and journalistic interviewing. I spoke with the director about his experience with the design/build firm, as well as a patient, Mary Grace Butler, about her experience being treated for cancer at the facility. Written, directed, produced, edited and published by Anna Bullard.
Patient Mary Grace Butler offers glowing feedback about her experience being treated for breast cancer at this state-of-the-art oncological radiation facility. Written, directed, produced, edited and published by Anna Bullard.
Neighborhood Partnership Housing Workshop Summary Report
I assisted with this workshop and took the resulting documentation to create this final report.